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General Information

Social Media Links
Location & Contacts
info@mbc.net
  https://www.mbc.net/channels/
Sectors:
Entertainment
Tags:
Movies Hollywood Action Adventure Comedy Drama Thriller +13

Advertising Department

Stats

10,000,000
Reach / Day
(# of Readers)
Education
BGL (30%)
GL (50%)
MG (20%)
Marital Status
Single (60%)
Married (40%)
SAU
Country
Gender
Male (55%)
Female (45%)
Income Range
  • 10k $ - 25k $
  • 25k $ - 50k $
  • Over 50k $
Age Range
  • 18-24
  • 25-34
  • 35-44

Profile

To Advertise with MBC 2 contact Advert on Click MBC2 was launched on 12th January 2003, however, back then it was not purely a movie channel. It’s programming included: Local News in English, American Drama Series, Oprah and a music show presented by Razan Al-Mougrabi called Tops and Pops. But it was movies, which touched a nerve with our viewers, and hit rating highs, at a level that nobody could have predicted. So it was in 2005 MBC2 transformed into the world’s first 24-hour free-to-air movie channel and shouted this message loudly from the rooftops with campaign messages such as non-stop movies, non-stop emotions, and the long running strap-line “Feel it”. Long Term movie deals with all the major Hollywood studios followed and Global hits such as Titanic and Gladiator proved equally successful with audiences across the Middle East and North Africa. Proof that no content crosses borders better than movies was underlined when MBC2 became the most viewed Pan Arab channel. The Channel offers Themed night on a daily base. Such as: The Early Movie — Airing every day; Monday Night Premieres; Comedy Night —Every Saturday; In addition to Horror themed nights, and a daily entertainment show. MBC 2 is, also airing a new type of filler called “Me and the Cinema”. The segment showcase award-winning Arab Actors and Directors talking about Hollywood’s influence on them.

To Advertise with MBC 2 contact Advert on Click In 2011 MBC2 brought local production back to the channel by commissioning Scoop with Raya in which our globe-trotting presenter meets the stars. On April 1st, 2012 - MBC2 launched an all-new and extended version of “Scoop with Raya”, presented by Raya Abirached.
Raya enabled our viewers with access to all the top movie stars and kept them up-to-date with all the latest Hollywood news and gossip. Aligned with MBC2 positioning as the “THE FIRST AND #1 FREE-TO-AIR NON-STOP CHANNEL IN MIDDLE EAST & NORTH AFRICA”, this show extends Hollywood news from a truly Arabic perspective. The show becomes Hollywood’s preferred platform for delivering movie news to audiences around the Arab world. Raya, needless to mention, raises the bar with her own brand of glamour.

Position Details

> List of Figures:
- Figure 1:
Scanning raster 576i 16:9 safe areas for 16:9 presentation.
Image format: 16:9 Full Format.

> Figure 2:
- Scanning raster 720 16:9 safe areas for 16:9 presentation.
Image format: 16:9 Full Format.

- Figure 3:
Scanning raster 1080i and 1080psf 16:9 safe areas for 16:9 presentation.
Image format: 16:9 Full Format.

- Figure 4:
Scanning raster 1080p 16:9 safe areas for 16:9 presentation.
Image format: 16:9 Full Format.

- Figure 5:
Scanning raster 2160p 16:9 safe areas for 16:9 presentation.
Image format: 16:9 Full Format.

- Figure 6:
Scanning raster 4320p 16:9 safe areas for 16:9 presentation.
Image format: 16:9 Full Format.

Restrictions

- Clock/Slate Information:
For this region a valid clock/slate is not required. Files should be delivered as TVC only.

- Local Clearance:
Please contact Adstream for local clearance details for these markets.

- For broadcasters that will only receive material in 4:3, material will be converted to match the requirement of the broadcaster. However if the client would prefer to send an additional 4:3 master then Adstream will require this version to be supplied with a separate unique clock number.

- Two safe areas are needed in television production; all essential action should be protected inside an Action Safe Area, and all graphics inside a Graphics Safe Area.

- Previous versions of this document had guidelines to safe areas that protected 16:9 originated
programmes for 4:3 & 14:9 presentation and 4:3 originated programme for 14:9 presentation.

- The present recommendation concerns safe areas that protect 16:9 originated programmes (16:9 full format) for 16:9 full screen presentations and in addition, pixel and line values are provided for SDTV and HDTV formats. Given that HD productions will inevitably also provide content to standard definition television services that are still feeding 4:3 consumer displays. This recommendation is aimed at those involved in any stage of the programme-making process and at manufacturers of production equipment.

> Notes to this Recommendation :
1. The definitions of the safe areas are given in numbers of lines for the vertical direction and number of pixels for the horizontal direction, which are now more definitive than the percentages used previously. However, percentages are also included because they are the basis on which comparisons may be made.
2. The line numbering of interlaced scanning rasters has been calculated on the basis that field 1 is paired with the field 2 line below it, and the line from field 1 which is just inside the percentage box is defined as the edge of the safe area concerned.
3. The pixel numbering has been calculated by using the same notation as in SMPTE 274M/296M and ITU-R BT.1120-7, in which the first sample of the active part of a digital line is counted as value “0”. For HD services this is also the first sample of the active image.
4. The safe areas are defined by the first and last safe line in vertical direction and by the first and last safe pixel in the horizontal direction. In addition the total number of lines (vertical) and pixel (horizontal) which are within the safe areas are given.
5. The action safe area is 3.5% and the graphics safe area is 5%, at the top, bottom and lateral parts of the image.
6. The coordinates of the centre of an image are defined as
- vertically, there will be an equal number of lines within the clean aperture above and below the centre point, and
- horizontally, there will be an equal number of pixels within the clean aperture to the left and the right of the centre point.

- Note: See EBU R92 “Active picture area and picture centring in analogue and digital 625/50 television systems” concerning peculiarities of the 576i/25 (625/50) scanning raster.

Materials

> Apple ProRes 422HQ 1080/50:
- Container: MOV.
- Video:
- Codec: Apple Quicktime.
- ProRes 422 (HQ).
- Profile: HQ.
- Chroma Subsample: 4:2:2.
- Interlacing: Upper/TFF.
- Frame Size: 1920x1080.
- Frame Rate: 25 FPS.
- Aspect Ratio: 16:9.
- Audio:
- Codec: PCM (Little Endian).
- Sample Rate: 48kHz
- Sample Size: 24bit.
- Channels: Stereo.

> MXF / Quicktime Wrapped XDCAM 1080/50:
- Container : MXF or MOV.
- Video:
- Codec: XDCAM 422.
- Profile: MPEG-2 422P@HL.
- Bitrate: 50Mb/s CBR.
- Chroma Subsample: 4:2:2.
- Interlacing: Upper/TFF.
- GOP Structure: Long GOP.
- Frame Size: 1920x1080.
- Frame Rate: 25 FPS.
- Aspect Ratio: 16:9.
- Audio:
- Codec: PCM (Big/Little Endian).
- Sample Rate: 48kHz.
- Sample Size: 24bit.
- Channels: Stereo.

> MXF / Quicktime Wrapped AVID DNxHD 185 or 120 1080/50:
- Container : MXF or MOV.
- Video:
- Codec: 10 Bit DNxHD.
- Bitrate: 185 Mb/s or 120 Mb/s CBR.
- Chroma Subsample: 4:2:2.
- Interlacing: Upper/TFF.
- Frame Size: 1920x1080.
- Frame Rate: 25 FPS.
- Aspect Ratio: 16:9.
- Audio:
- Codec: PCM (Little Endian).
- Sample Rate: 48kHz.
- Sample Size: 24bit.
- Channels: Stereo.

> HD Video
TV Format : HDTV.
Aspect Ratio : 16:9.
Title Safe : 16:9 as per EBU R.95-1.

- All Video Signals Should Comply With ITU-R BT.709-5 And Video Signals Should Not Exceed The Specified Limits.
- Video Levels Should Not Exceed 700mV, Or Fall Below 0mV.

> HD Audio
- Max Peak.
- Permitted Maximum Level: -10dBFS.
- Alignment Level: 1kHz@ -18dBFS.
- Ballistic: IEC 60268-18.

- Refer to EBU R68-2000 for guidance on alignment Levels.

- The preferred file format for this region is HD ProRes 422HQ, and all material should be uploaded and QC'd for the MENA region.