The advertising industry is in a love-hate relationship with artificial intelligence. In the past few months, the technology has made ads easier to g...

The burgeoning world of artificial intelligence promises to reinvigorate the digital media space, writes InMobi's Abhay Singhal. The best advertiseme...

As an independent ad tech advisor, Ivan provides professional advice to the CEO and C-level management of the company SmartyAds Inc. Almost all major...

Ad agencies can’t stop talking about AI. But how much of that rampant enthusiasm has translated into tangible results? And how are they actually...

Industry experts are unanimous in their view that brands are increasingly recognizing the potential of AI as it offers more agile and cost-effective m...

The news: Some 33,000 ad agency jobs could be replaced by automation as soon as 2030, according to a report from Forrester Researc...

Artificial intelligence may eventually change the reach and cost efficiency of search advertising. With recent developments in generative AI and tool...

Artificial intelligence (AI) has demonstrated significant benefits in various areas, such as enhancing work performance and efficiency, generating con...

As AI photo creation tools like Midjourney become more advanced and widely used, the world’s largest advertising agency Ogilvy is encouraging ma...

Generative AI can already do much of the work and low-skilled labor that powers modern media and advertising. But since only one-fifth of US adults be...