OpenAI’s ChatGPT loomed over Alphabet Inc.’s Google earlier this year, threatening the search giant’s core business of advertising. ...

As summer roadtrippers likely know, out-of-home advertising is alive and well—or at least alive. The “well” part is up for debate. ...

In today's digital landscape, audio advertising has carved out its niche as a powerful and influential medium to connect with audiences. Through audio...

Netflix touted strong momentum for its push into advertising, claiming subscribers on its ad-supported tier nearly doubled in the second quarter ...

Musk, who has been outspoken about the difficulties facing the company, broke the figures in a tweet response to a user who was giving suggestions on ...

Authored by Saurabh Khattar, Country Manager of India at Integral Ad Science For a new business starting out or an established organisation tryi...

Twitter said on Thursday that select content creators on the social media platform will be eligible to get a part of the advertising revenue the compa...

Unlock the secrets to launching successful campaigns with this beginner-friendly checklist, guiding you through audience definition, goal setting, cha...

The Ministry of Information, represented by the Directorate General of Information in Dhofar Governorate, launched the advertising campaign for the Dh...

Shortly after ChatGPT hit the market last year and instantly captured headlines for its ability to appear human in answering user queries, digital mar...