Twitter said on Thursday that select content creators on the social media platform will be eligible to get a part of the advertising revenue the compa...

Unlock the secrets to launching successful campaigns with this beginner-friendly checklist, guiding you through audience definition, goal setting, cha...

The Ministry of Information, represented by the Directorate General of Information in Dhofar Governorate, launched the advertising campaign for the Dh...

Shortly after ChatGPT hit the market last year and instantly captured headlines for its ability to appear human in answering user queries, digital mar...

The burgeoning world of artificial intelligence promises to reinvigorate the digital media space, writes InMobi's Abhay Singhal. The best advertiseme...

As an independent ad tech advisor, Ivan provides professional advice to the CEO and C-level management of the company SmartyAds Inc. Almost all major...

Streaming service Netflix appears to be working on making ad breaks a little less repetitive and perhaps a little more tolerable. This is reported by&...

Instagram owner Meta is taking steps to make its soon-to-launch microblogging platform appealing from a data perspective. But will it be more appealin...

Take a journey through the dynamic history of advertising and discover how it has evolved into a living entity. Understanding the continual growth of ...

Netflix will develop increasingly targeted and tailor-made advertising formats to win over marketing bosses as it seeks to boost revenues in its recen...