Google will only accept trademark complaints against specific advertisers and/or ads. It goes into effect worldwide on July 24 Google will only consi...

Mumbai: The number of advertisers on the opening day telecast of the Indian Premier League (IPL) this year was 40% less than the number of advertisers...

Super Bowl ads today feel like missives from another age—one-way, broadcast-style marketing. The crop this year was a heady cocktail of nostalgi...

Identifying which parts of your ad campaigns create the most impact can be tricky; customer journeys often span multiple devices and marketing channel...

(Reuters) - After a challenging 2022 in which advertising-dependent companies faced shrinking budgets and cratering stock prices, fourth-quarter resul...

Brands and ad guys have been constantly raising the bar of creativity and innovation. So, as the year comes to an end, we look back at endorsements th...

Every year advertisers try to think out of the box to attract the audience. Sometimes the idea becomes a hit and makes it to the wall of every social ...

India's advertising market is forecast to grow the fastest among key markets at 14.7% in 2023, a report by Tokyo-based ad and marketing agency Dentsu ...

Wanda, Hisense pitch the globe as China tops spending for soccer tourney BEIJING -- Chinese advertisers are featured front and center at the World Cu...

Eco campaigners have touted allowing these ads promoting cars as an “extraordinary act of self sabotage” Climate campaigners have asked o...