In an increasingly competitive and crowded advertising landscape, more brands have begun creating literal out-of-the-box campaigns by leveraging 3D bi...

“Marketers are recognizing the significance of meaningful interactions over mere impressions or clicks,” said Angelina Eng, VP of Measurem...

Applications are open for the Porsche Awards 2024 for Young Talents in Advertising Film. The Porsche Awards offer young talents in advertising based a...

We speak to creative leaders about their outlook towards AI in 2024, its impact on creative satisfaction, and expectations ahead. In 2023 we all witn...

For the digital advertising industry, planning for 2024 is unlike any other year. It is going to be, in a word, dynamic. The industry is heading into ...

How often and how fast must digital marketing strategies evolve? Business leaders have been grappling with this question owing to a constantly and rap...

The big television and digital advertising industry is aiming to garner revenue to the tune of Rs 1136 billion by 2025, FICCI said. Footwear brand Ki...

In the rapidly shifting terrain of social media advertising, a single platform is stealing the spotlight, and it’s showing no signs of slowing d...

A new investigating by a media group has revealed that some of the most popular advertising companies are using the built-in microphones in smartphone...

Musk didn't, however, detail which other advertisers are returning Elon Musk accused some of the biggest X (Twitter) advertisers of trying to blackma...