One thing I’ve seen in the more than two decades that I’ve been in the digital advertising industry is that there’s no better return...

HONG KONG (Reuters) - China's Tencent Holdings (0700.HK) said third-quarter revenue climbed 10%, as its games business staged a robust recovery from a...

When company stakeholders think about SEO, their minds usually jump to content creation, target keywords, rankings and so forth. Without a doubt, thes...

It's not clear if that's on top of the $18 billion Google pays Apple to be the default search engine in Safari. Google pays Apple 36 percent of all a...

Snap shares rose 8% on Tuesday after the company confirmed a deal with Amazon that lets users buy products from the online retailer wit...

As parents seek innovative ways to make learning science and other subjects enjoyable for their kids, artificial intelligence (AI) offers a ...

Are we measuring the longer-term benefits of response advertising right? Last month, ITV and media investment analysts ViewersLogic published a ...

With 2024 on the horizon, advertisers are evaluating how to invest in AI – particularly, generative AI. Reliable and practical applications, how...

HUAWEI showcases Petal Ads advance advertising!The event was held last October 18-20 where Petal Ads, a mobile advertising solutions participated in t...

Explore lead gen opportunities for non-Amazon sellers, leveraging Amazon's vast audience insights and targeting options. Amazon represents nearl...