Article by Advert On Click / 1 September 2023
First-party data is a valuable and essential resource to leverage across PPC ad platforms.
It used to be a “nice-to-have,” particularly i...
Article by Advert On Click / 1 September 2023
Artificial intelligence (AI) is on everyone’s lips at present. Love it or hate it, there’s no question AI is emerging as a powerful tool i...
Article by Advert On Click / 1 September 2023
Experts from Wunderman Thompson, Media.Monks, Publicis Groupe, Untold Studios, Hogarth, VUFINDER STUDIOS and ArtClass explain how, just as we were get...
Article by Advert On Click / 1 September 2023
The seismic shift in consumer behavior is palpable, and Web3 advertisers must be aware of it. As Gen Z consumers rise to their economic prime, their p...
Article by Advert On Click / 1 September 2023
TikTok has introduced the Search Ads Toggle, which will show your ads among the organic video search results for relevant queries.
It’s officia...
Article by Advert On Click / 1 September 2023
Ad transparency tools make it easy to monitor ads from any company, including a competitor. The tools provide valuable creative insight, from photogra...
Article by Advert On Click / 1 September 2023
For those who don't have Premium or an ad blocker, it's hard to find a button more pressed on YouTube than that one that says "skip ads." Many of us h...
Article by Advert On Click / 1 September 2023
In the latest comparison post between Elon Musk’s X, formerly Twitter, and Meta Platforms Inc.’s META-0.07%+ Free AlertsInstagram, the tec...
Article by Advert On Click / 1 September 2023
The digital advertising industry stands at a pivotal moment where it must confront its environmental impact and take collective responsibility for cre...
Article by Advert On Click / 1 September 2023
NEW PARTNERSHIP WITH JOUNCE MEDIA UNITES ADVANCED IDENTIFICATION AND DOMAIN TRACKING CAPABILITIES WITH GROUPM’S INDUSTRY-LEADING PROCESSES TO FU...