TOPLINE Twitter, now known as X, announced Tuesday a partnership that will expand brand safety measures for advertisers on the platform—which ha...

X announces enhanced tools for brand safety. Find out what this means for X advertisers and if it will lead to more effective ad campaigns. X (former...

Google has published an updated version of its annual holiday advertising best practices guide, offering marketers several new recommendations to help...

Advertisements are a way to promote or market goods, brands, or companies. There are two types of ads: one is physical and the other is virtual. Physi...

Google recently released a comprehensive guide to help marketers better understand and utilize Responsive Search Ads (RSAs). The guide provides an in...

Amazon’s online advertising business is getting bigger as the slumping digital ad market shows signs of improvement. The online retail giant&rs...

WPP has been forced to cut its annual forecasts as tech clients slash their spending budgets. Although the advertising giant had previously said it w...

Facebook and Instagram’s parent company will stop harvesting audience data to create profiles for advertisers after regulatory rulings Meta to ...

Four fifths of advertising professionals (81%) say they need to become more adventurous.  That is according to the latest data fr...

Taylor spoke about Gen AI tools introduced during Google I/O held on May 10 this year for marketers and advertisers like Performance Max, and how bran...