Facebook and Instagram’s parent company will stop harvesting audience data to create profiles for advertisers after regulatory rulings Meta to ...

Four fifths of advertising professionals (81%) say they need to become more adventurous.  That is according to the latest data fr...

Taylor spoke about Gen AI tools introduced during Google I/O held on May 10 this year for marketers and advertisers like Performance Max, and how bran...

Broadcaster offering multiple customised ad packages with targeting options to make the marquee cricket properties more accessible for new advertisers...

DUBLIN, Aug 1 (Reuters) - Meta (META.O) intends to ask users in the European Union for their consent before allowing businesses to target ad...

Meta has offered to get consent from all users in Europe before collecting their data for targeted advertising purposes. The company put forward the ...

C+D AdvertisingPowering healthcare through a trusted pharmacy networkWe can connect your brand with key decision-makers in community pharmacy, working...

As Chief Technology Officer and Head of Data Science, Ian Liddicoat leads the optimization of Adludio’s world-beating marketing analyt...

You’ve probably heard the news: Google Ads and Google Analytics 4 will completely retire first-click, linear, time decay, and position...

X also warned advertisers they risk losing their verified status if they fail to hit minimum spending thresholds. Elon Musk has significantly discoun...