FCB New York has been appointed as the global creative agency of record for Intuit QuickBooks, following an extensive review process involving multipl...

Buying ads on the New York City subway is moving into the digital age. In recent years, ads on the Metropolitan Transportation Authority’s trai...

One of the world’s largest advertisers is looking to increase inclusion by pledging to hire people with disabilities for major productions to pr...

The marketing industry has long relied on artificial intelligence to optimize ad campaigns with things like better analytics and targeting, but it has...

The Arab Weather platform, the first weather platform in the Arab world, recorded a significant increase in the results of visits and views of its web...

Increasingly, the best way to get someone to take an action on their phone is to reach them when they are looking up. Innovative marketers have alway...

AI-generated ads fooled marketing experts and outperformed typical US print ads on a test that measured creativity and potential to spur emotional res...

This new Google tool will help merchants punch up existing product images into alternate creative using Google AI.Greg Finn on May 23, 2023 at 12...

Instacart may be known for delivering groceries, but advertising delivered $740 million in revenue for the company in 2022. Instacart made $740 milli...

Twitter has a new CEO and she’s none other than Linda Yaccarino from NBC. The chief of NBCUniversal’s advertising uni...