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News Story by Advert On Click / 27 March 2024
This month saw the release of a new book aimed at guiding industry efforts on sustainability. ‘Sustainable Advertising: How Advertising Can Supp...
News Story by Advert On Click / 27 March 2024
Outdoor advertising services provide solutions in billboards, transit ads, and digital signage, offering broad reach and visibility. Advancements like...
News Story by Advert On Click / 27 March 2024
Changing the Game: How Games Advertising Powers Performance is IAB’s groundbreaking new study that quantifies the success marketers are see...
News Story by Advert On Click / 25 March 2024
AI-powered targeted advertising revolutionizes marketing with hyper-personalized promotions. However, ethical and transparency questions hover over th...
News Story by Advert On Click / 24 March 2024
The world of audio ads is evolving fast, turbo-charged by programmatic tech. We're breaking down the latest trends, the journey so far, and future pre...
News Story by Advert On Click / 22 March 2024
The highly anticipated Future Advertising Trends Festival took place on Thursday 14 March at The Catalyst, an impressive new venue in Newcas...
News Story by Advert On Click / 22 March 2024
Consumers who saw or heard ads in the latest awareness campaign from the Advertising Standards Authority (ASA) were more than twice as likely to trust...
News Story by Advert On Click / 21 March 2024
THE outdoor advertising industry is expected to continue a modest growth in 2024, primarily driven by digital out-of-home (DOOH) advertising in light ...
News Story by Advert On Click / 21 March 2024
Part of why I joined Google Ads in 2019 is because I loved an ad I saw for a hotel when I was planning a family trip using Google.com &mdash...
News Story by Advert On Click / 20 March 2024
A new report suggests that the advertising industry is heading towards a robust growth period, marked by increased spending, strategic brand investmen...