The Lego Group has reaffirmed its partnership with IPG Mediabrands' Initiative by awarding them their $469 million global media account. Initiative, t...

To say that AI is top of mind for most business leaders feels like an understatement. A recent IBM study found that the global AI adoption rate w...

NEW YORK, July 6, 2023 /PRNewswire/ -- Omnicom (NYSE: OMC) today announced the acquisition of Grabarz & Partner to further cement i...

The news: Some 33,000 ad agency jobs could be replaced by automation as soon as 2030, according to a report from Forrester Researc...

None of the six Gold Lion winners were created by PR agencies, with only one featuring a PR agency — Weber Shandwick — in even a supportin...

FCB New York has been appointed as the global creative agency of record for Intuit QuickBooks, following an extensive review process involving multipl...

The report titled Advertising Agency Software has recently been published by Absolute Markets Insights which provide readers with a perceptive an...

Making good on its commitment to deliver creative excellence and impact for its clients' brands, Ogilvy and their clients won 12 awards at the 2023 Cl...

Costa Mesa-based SCS advertising agency has been purchased by Toronto-based PopReach Corp. for approximately $14.9 million this month. PopReach is a ...

Independent digital advertising agency Intentional today announced a partnership with programmatic platform StackAdapt. StackAdapt, a self-serve progr...