Apple continues to dominate the global mobile device market, now securing the top position in programmatic advertising share.  Apple's dominance...

In the realm of tech giants, Apple recently faced criticism for their iPad Pro advertisement, which depicted an array of creative tools being crushed ...

It's not clear if that's on top of the $18 billion Google pays Apple to be the default search engine in Safari. Google pays Apple 36 percent of all a...

Apple has traditionally refrained from selling ads on its owned podcasts, but recent developments suggest that the company may be considering a shift ...

Apple recently received multiple awards in advertising for its 2022 accessibility film and Rihanna's song on Apple Music. The One Show, organized by t...

The outlook for digital advertising in 2023 will likely disappoint investors in internet and social media companies. But there still will be bright sp...

Amazon.com Inc. and Apple Inc. are planning to resume advertising on Twitter, according to media reports on Saturday.The developments follow an email ...

During a Twitter Space this evening, Elon Musk confirmed that Apple has “fully resumed advertising” on Twitter. This comes less than a wee...

Musk tweeted that Apple had all but stopped buying ads on Twitter. The iPhone maker's ad purchases had actually increased, according to an ad analytic...

SAN FRANCISCO: Elon Musk accused Apple Inc. of threatening to block Twitter Inc. from its app store without saying why in a series of tweets on Monday...