The digital advertising market is doing so well that even Reddit is getting a cut of the spoils. Reddit on Wednesday reported fourth-quarte...

Sharjah24 - AFP: In an effort to expand its alternative to Elon Musk's X, Facebook parent company Meta revealed Friday that it has started testing adv...

Google, Meta, ByteDance, Amazon and Alibaba expected to earn more than half the annual total The global advertising industry will surpass $1tn in rev...

For Advertising Week New York, Meta has introduced generative AI ad tools designed to help advertisers capitalize on changing user behavior across Fac...

For all the hype around AI, and the undeniable potential in various applications, it sure does seem like social apps are grasping for truly valuable u...

Meta’s looking to clarify how its data collection process works within business chats on Messenger, with the addition of new in-stream labels&nb...

Meta’s planning to update its approach to ad campaign measurement and attribution, in order to better link your Meta ads to conversions, wh...

You may have missed this earlier in the year, so a quick reminder that Meta has now removed detailed targeting exclusions as an option ...

Meta is set to overtake linear television next year in total global advertising revenue, according to recent research from WARC. The report was based...

Meta is reportedly looking to launch new tools for its generative AI advertisement products that can overlay texts while creating image variations, a ...