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News Story by Advert On Click / 2 April 2024
Though much of the heavy lifting of decarbonization in adland requires proactive supply chain management, advertisers also have the opportunity to pro...
News Story by Advert On Click / 2 April 2024
The advent of Artificial Intelligence (AI) in advertising responds to the need for more personalised and efficient campaigns. By analysing extensive d...
News Story by Advert On Click / 1 April 2024
Long gone are the days when traditional print and broadcast media were considered king; instead, we've witnessed a seismic shift towards digital platf...
News Story by Advert On Click / 1 April 2024
The deal strengthens BSA’s presence in the out-of-home advertising space BSA, one of the top providers of outdoor advertising in the UAE, has a...
News Story by Advert On Click / 1 April 2024
In an era marked by unparalleled technological advancements, the landscape of media, marketing, and advertising is at a pivotal crossroads. The accele...
News Story by Advert On Click / 1 April 2024
The Brandtech Group will use funds to disrupt industry with machine-generated content and artificial intelligence Advertising start-up The Brandtech ...
News Story by Advert On Click / 28 March 2024
Adobe wants to make advertisers’ work even easier, and for that, it has announced the creation of a new platform called GenStudio. Its pres...
News Story by Advert On Click / 27 March 2024
This month saw the release of a new book aimed at guiding industry efforts on sustainability. ‘Sustainable Advertising: How Advertising Can Supp...
News Story by Advert On Click / 27 March 2024
Outdoor advertising services provide solutions in billboards, transit ads, and digital signage, offering broad reach and visibility. Advancements like...
News Story by Advert On Click / 27 March 2024
Changing the Game: How Games Advertising Powers Performance is IAB’s groundbreaking new study that quantifies the success marketers are see...