The Forbes Content & Design Studio conducted an interview with Tanner Elton, VP of US Advertising Sales at Amazon Ads, who joined the company in 2...

As new platforms and technologies emerge, so do innovative ad formats like playable, skippable and short-form video ads. Advertisers and ad agencies w...

Advertising has become more personalized and targeted than ever before, thanks to advancements in artificial intelligence (AI). Brands are increasingl...

In an age of AI, hyper-aware - but highly distracted - consumers, and the ever-growing real-world impact of social media, there is no shortage of chal...

Arabian Contracting Services Co. and Remat Al-Riyadh Development Company have embarked on a strategic partnership by signing an independent agreement ...

It’s a familiar refrain: “Legacy media is dead” — unless you’re talking about radio. Despite being one of the oldest me...

This serves as a deterrent against individuals who use technology to disseminate deceptive information about goods or services A stern warning has be...

In light of the proliferation of AI in the digital media landscape, R.E.D Marketing Firm has released a new case study, analyzing the effect of real-t...

Resurging from pandemic-induced losses, the OOH industry has bounced back with new innovations, reinforcing that brands are still ready to invest in o...

2023 marked a landmark year for the Indian advertising and marketing industry, which saw digital ad spending take over the top spot from TV, the long-...