Google is facing scrutiny over claims it misled advertisers about where it places video ads — and whether it violated US sanctions. As reported earl...

The news: Some 33,000 ad agency jobs could be replaced by automation as soon as 2030, according to a report from Forrester Researc...

None of the six Gold Lion winners were created by PR agencies, with only one featuring a PR agency — Weber Shandwick — in even a supportin...

Partnership brings new tools for text and image creation to advertising with copyright protections Omnicom is touting the partnership as the first co...

Artificial intelligence may eventually change the reach and cost efficiency of search advertising. With recent developments in generative AI and tool...

Artificial intelligence (AI) has demonstrated significant benefits in various areas, such as enhancing work performance and efficiency, generating con...

The plan is to secure future growth engines and launch character intellectual property business via M&As  Innocean, a Hyundai Motor Group-af...

The Advertising Standards Council of India (ASCI) has published new comprehensive guidelines for ‘Online Deceptive Design Patterns in Adver...

As AI photo creation tools like Midjourney become more advanced and widely used, the world’s largest advertising agency Ogilvy is encouraging ma...

Ad holding company Omnicom Group plans to debut its first generative artificial intelligence tool as part of a partnership with Microso...