TikTok has already been banned from government-issued phones in multiple countries Advertisers are committed to continue spending on TikTok...

At the risk of stating the obvious: Short-form video is a big deal. Who hasn’t been scrolling through TikTok or Instagram Reels only to realize ...

WARC Media forecasts all product categories will increase ad investment on TikTok with tech & electronics sector boosting spend by 14.3% to $2bn&n...

The marketing landscape for businesses is no longer limited to traditional ways. Social media has been humongous in achieving business goals in recent...

Every downturn is good for someone. Take TikTok, for instance.  Even as marketers continue to scrape dollars back wherever they can, whether tha...

Other big social media groups forecast to lose market share to viral video platform TikTok is the only big social media platform to significantly inc...

Social media giant TikTok will attract more than two thirds of online video advertising revenue by 2027, more than both Meta and YouTube combined. Th...

Looking to maximize your TikTok campaign performance this holiday season? This will help – today, TikTok has published a new overview of key st...

The news: Despite its platform’s overwhelming popularity with many internet users—particularly Gen Z—TikTok is reorganizing. North ...

Over the past few years, we’ve seen communities on TikTok push the boundaries of the entertainment and marketing industries and what it means to...