Many of the developments hitting the sports world are creating new distribution paths which, rather than posing a threat to advertising, can open up n...

Before the Covid-19 pandemic hit, investment in out-of-home advertising was on the rise. By the end of 2020, however, revenue from OOH ads had fallen&...

Before the Covid-19 pandemic hit, investment in out-of-home advertising was on the rise. By the end of 2020, however, revenue from OOH ads had fallen ...

Advertising spend on Twitter Inc dropped by 71% in December, data from an advertising research firm showed, as top advertisers slashed their spending ...

Disney Advertising said it reached an agreement with measurement company EDO, which will provide outcome measurement for streaming campaigns.  E...

NEW YORK, Jan. 25, 2023 /PRNewswire/ -- Today,  Integral Ad Science (NASDAQ: IAS), a global leader in digital media quality, ...

Advertising network Stagwell has added Thai independent agency CJ Worx to its global affiliate network as it expands its presence across APAC. CJ Wor...

UK – Quantitative and qualitative research commissioned by advertising agency VCCP and member organisation Account Planning Group (APG) has high...

Dean Friedman, co-founder, owner, and CEO of the Real Integrated advertising agency in Troy, has sold the business to his senior partners, COO Crystal...

The Agency's Innovative Work Received Honors from Prestigious Awards Programs in 2022, Including the Hermes Creative Awards, Vega Digital Awards,...